Two exercises from the course « Illustration for Motion » (by School of Motion),
focused on character design, with two different characters.
The client and the brief described are fictional.
VO : "When your day is dragging"
VO : "And you need a little pick-me-up"
VO : "Order it ahead and get back on your feet"
VO : "Get back to NORMAL."
This pitch is for an upcoming ad campaign for a new boutique coffee and donut shop called Normal Coffee. We’re looking for 3 styleframes that feature a character grabbing a pipin’ hot cup of coffee and a delicious donut. It’s more about the product than the person, but we still want to include that human interaction. Here is the color palette to use :
Normal Coffee
Published:

Normal Coffee

Published:

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